Monday, February 10, 2014

Kanye's Nike Red October Sneakers Go on Sale, Sell Out Immediately

One eBay auction is now at $16.4 million




Nike threw sneakerheads for a loop by posting Kanye West's fabled red Air Yeezy 2 sneakers—the Red Octobers—on nikestore.com yesterday without any warning. Still, despite the surprise, they sold out within minutes. The Air Yeezy eBay takeover, of course, is now in full swing: one UK-based auction has a pair at £10 million (or $16.4 million). You can find a pairat the much more reasonable "Buy It Now" price of $10,000, however. 
Auction prices will probably go absurdly high, given the history of Air Yeezy sales and the possibility that this is Kanye's final collaboration with Nike. He cut ties with the brand during an interview with Hot 97 last year and announced a deal with Adidas.

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